Let's face it. Finding a property is the fun part of real estate. But overseeing the admin side of things and leasing the property? That's not always so thrilling for an investor.
That's why many property owners choose the hassle-free leasing-only service instead. Before taking that step, read on for tips on finding the right leasing agent in Santa Clara, CA.
Focus on Local Market Knowledge
A leasing agent who understands the local real estate market is more than a nice to have; it's a must. They'll need experience and in-depth knowledge of rental trends, neighborhoods, and tenant demographics.
They should be able to talk at length about what the local market wants in rental properties and how a property owner can create a competitive listing that maximizes profit.
Read Reviews
Checking that a leasing agent is as good as they claim is vital. So take the time to read online reviews on independent websites, plus any testimonials the company offers via their website.
Read beyond star ratings and look at the lengthier comments left by customers. It's the best way to find a leasing agent that's reliable and trustworthy.
Check Their Marketing Strategy
A leasing agent needs to have a proactive approach to marketing and advertising. So, find out a bit more about their strategy. Most offer listings, but what else do they use to promote their properties?
Do they use professional photographs, virtual tours, and detailed descriptions? Do they run ads to bring in more prospective tenants?
Find an Agent Who Puts Communication First
Responsive agents are essential. You don't want to wait days for someone to return your call. Nor do you want prospective tenants having trouble contacting the agent to arrange a viewing.
So, always assess their communication approach. When talking to agents on your shortlist, are they prompt and professional about returning your calls?
Check for a Comprehensive Tenant Screening Process
A leasing agent may offer many types of services, but one of the most important is screening.
Thorough tenant screening will help you avoid taking on the wrong person and the potential trouble that comes with that. So check that the leasing agent has a robust screening process.
It should include background and credit checks. They must follow up on all references, especially ones from past landlords, and ensure they have evidence of the tenant's current employment.
Check the Fee Structure
Always check the small print before signing a contract. Look at the terms and clauses. Find out what services are included in the fee and any that will incur an extra charge.
You'll need this to compare the value of money from different agents. Check that the contract offers any flexibility you need.
Things to Consider Before Hiring a Leasing-Only Service
Choosing the best leasing-only service can help you make the most of your property investment. A reliable agent can secure better tenants faster, which enables you to make the best returns on your property.
Our leasing services are run by a highly experienced team and can take the hassle away from lease management in your Santa Clara property. Find out more by getting in touch with our team here.